Automated Property Reels For Estate Agents
Create and publish branded property video reels automatically from your property feed.
Pulling directly from your 4Property website, Daft or MyHome data feed.
Part of the 4Property suite for Irish estate and letting agents.
4Reels turns your property feed into branded social content
4Reels is a feed-driven video automation product for estate and letting agents. It transforms your listing data into professional branded property reels, allowing your agency to post consistently without having to manually create every video in-house.
The goal is simple: turn every new listing, sale agreed and sold update into attractive, branded social video content, automatically.
automated posts per property
+ VAT per month, one flat fee
videos to edit in-house
Talk to us about 4Reels
We will only use your details to contact you about 4Reels. See our privacy policy.
Where 4Reels Can Post
4Reels is designed to help your agency distribute content across the key social and business platforms that matter most for visibility, credibility and local reach.
FacebookInstagram
TikTokYouTube
Google My BusinessFacebookInstagramTikTokYouTubeGoogle My BusinessPosting destinations depend on the connected accounts, permissions and workflow agreed for your agency during setup.
How 4Reels Works
We connect your feed, create your branded reel design, and automate content creation around your property lifecycle.
Connect Your Feed
We can connect 4Reels to your 4Property website, Daft or MyHome feed so the platform can pull listing images, descriptions, key features, price, address, status and agent details.
Build Your Default Design
Our design team works with your agency to create your default reel design, using your logo, colour palette and overall brand style so every reel feels recognisably yours.
Automate the Posting
Once set up, 4Reels automatically creates and publishes reels when a property goes live, goes sale agreed and is marked sold, helping you market every property lifecycle milestone.
Three Posts Per Property
A smart, consistent content sequence for every instruction.
For Sale
A branded reel is created when the property first comes to market.
Sale Agreed
A second reel helps demonstrate market movement and reinforce your agency's momentum.
Sold
A final success reel promotes results and helps support future valuation conversations.
One Reel Design, Built Around Your Brand
When you join, we design one reel template for your agency and agree it with you. Every reel we produce from then on uses it, so your listings look consistent without anyone editing videos.
- Agency logo included in the reel design
- Brand colours carried through the visual style
- Agent details automatically pulled into the reel where available
- Property descriptions, features and photos drawn from the feed
- Suitable for residential, commercial and land listings
The 4Reels Editing Suite
Your reels are created and posted automatically, with no editing needed. The Editing Suite is optional: use it when you want to make changes to a reel.
Agent intro & outro
Add short intro and outro videos of your agents to the start and end of a reel.
Change templates
Switch a reel to a different template.
Add a voiceover
Record your own voiceover for a reel.
Walk-through effect
Add gentle motion to your listing photos so viewers feel like they are stepping inside the home.
Launch Pricing
One package for Irish estate and letting agents: a once-off setup fee, then a single monthly fee. No tiers to choose between.
Free for the first 50 customers.
Feed connection, branded reel design and account setup.
Ongoing reel creation, automated posting and support.
The Social Media Scheduling tool inclusion is a launch offer and may not apply to future pricing.
FAQs
Do you manually create every reel?+
No. 4Reels is designed to work from your property feed. As part of the Launch Edition, our team helps create your default branded reel design, and the system then uses your live property data to automate creation and posting.
Which feeds can 4Reels use?+
4Reels can work from a 4Property website feed, Daft feed or MyHome feed, depending on your current setup and the available data source for your listings.
Where can the reels be posted?+
Depending on the setup agreed, 4Reels content can be used across Facebook, Instagram, TikTok, YouTube, Google My Business / Google Business Profile and LinkedIn.
What content does it create?+
The standard setup is based around three posts per property: For Sale, Sale Agreed and Sold. These help market active listings while also showing proof of performance and results.
Can we edit individual reels later?+
Yes. Every reel uses your agreed reel design by default. In the Editing Suite you can change the template, edit the description text, swap the music or add your own voiceover.
What is the launch pricing?+
Launch pricing is €500 + VAT setup and €99 + VAT per month. As a bonus, the Social Media Scheduling tool is included within that monthly fee, so you can manage and schedule all your posts across all supported social media channels from one place.
Ready to try 4Reels?
Book a short consultation and we will review your feed, your social channels and the default reel design that best suits your agency.
Book a Free Consultation